(MENAFN- Gulf Times) Vodafone Qatar has partnered with Digital Virgo to develop a new exclusive digital content environment called “Shater”.
Accessible both on the web and as an iOS or Android app, “this safe and fun digital space for children – www.shater.qa – is the first of its kind in Qatar,” the company said in a statement. .
Providing a tailored mix of popular local and global digital content, filtered by age, ‘Shater’ comes with full parental controls. A usage dashboard allows parents to track the time their children spend on all activities. The range of content is based on the preferences of children in Qatar and includes learning activities, 200 games and videos.
Customers who purchase the “Plan Explorer”, Vodafone’s postpaid plan for children under 18, will receive a free subscription to “Shater” content. As a promotional offer, every postpaid Vodafone customer can access the “Shater” application free of charge during the first month.
Prepaid customers can also access the “Shater” app free of charge for seven days. After the promotional period, customers will be charged 40 QR per month to access the entire catalog of videos, games and activities. In addition, customers can download all content and watch it as they wish.
The new app comes after the recent launch of Gamester, a Vodafone Qatar gaming platform developed by Digital Virgo, leveraging digital marketing expertise and direct billing technology by the operator of Digital Virgo, the 1 , 7 million Vodafone Qatar users now have access to quality gaming content from mobile entertainment partners and the ability to pay for that content securely with their monthly phone bills, the statement notes.
Diego Camberos, COO of Vodafone Qatar, said: “We are delighted to offer this new secure digital space, ‘Shater’. Working with a partner like Digital Virgo, we’ve kept parents’ safety concerns about unsupervised access to digital media in mind, but also what young people value. With “Shater”, they get a full range of age-appropriate content to keep their young, curious minds happy and safe this summer.
Pascal Dufour, Vice President for Mena & Turkey, Digital Virgo, added: “Shater” is a unique and engaging environment for children, without compromising on safety, giving parents full control over content. We are delighted to see our partnership with Vodafone Qatar grow stronger, in line with our commitment to expand our presence in the Middle East.
Vodafone Qatar has made online security a priority with the launch of AmanTECH, its digital security program. The ‘AmanTECH Augmented Reality App Game’ is helping children ages 7-13 to become more aware online while online resources for parents including a digital parenting guide and safety tips are available. freely accessible at www.vodafone.qa/AmanTECH.
The new ‘Shater’ app is available for download from the Google Play Store and the Apple Store. For more information, visit www.vodafone.qa/en/shater
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