UK-based management company ie:music, which represents Robbie Williams and Passenger, has launched ie:entertainment.
ie: entertainment is described as a multi-genre production and talent management company that will be “dedicated to the creation, production and distribution of scripted and unscripted content across the formats television, film and digital.
ie:entertainment is led by executives Lucy Pullin, co-founder and creative director, and Tim Clark, co-founder and president, with Nina Parnaby as chief operating officer.
The company’s March 2022 launch follows ie:music’s recent collaboration with director Tara Films on the Shuhada Sadaqat, also known as artist Sinead O’Connor, documentary Nothing compares.
The documentary premiered at Sundance 2022 before being acquired by Show time for a theatrical and broadcast release in fall 2022.
that is, entertainment is the last arm of the growing business.
Elsewhere, in 2020, ie:music launched its own investment arm, ie:ventures.
The company’s first investment was in music-making app Endlesss.FM, which closed a “major” funding round in 2019.
The company has secured investment from a number of high profile executives including Mathew Daniel (VP International, NetEase Cloud Music), Dhiraj Mukherjee (co-founder, Shazam), Richard Jones (manager, Pixies) and others .
“We are apparently in a golden age for filmed entertainment.”
Lucy Pullin said: “We are seemingly in a golden age for filmed entertainment and there has never been a better time to create, own and invest in creative British content for global audiences.
“We began developing a slate of scripted and unscripted content, podcasts, theater shows and a growing talent roster in 2021.
“Our list now boasts some of the most exciting productions commissioned and in development.
“The heart of the slate is largely about music in one way or another, but we’re not limited in that regard.”
“The list of development at the heart of the new company is outstanding.”
Tim Clark, added: “It is with great enthusiasm and confidence that I extend the ‘ie:’ brand of companies with the launch of ie:entertainment with Lucy Pullin at the helm.
“David Enthoven and I have always ‘knocked’ over the years about capturing every moment possible with the roster of artists we represent and having them own their own IP whenever possible.
“We pursue this mission with ie: entertainment committed to creating content that resonates and creating movies that matter.
“The development slate at the heart of the new company is exceptional and I am delighted that Sinead O’Connor’s documentary Nothing compares enjoys the praise he and the incredible artist at the center of it so deserve”The music industry around the world